The Orange Beach Store isn’t just merchandise, but celebration of a manner of living. That’s why every design and product line is carefully chosen to be just as authentic as the place that inspired it. After years as a merchant in her hometown with the Fairhope Store, Lisette Normann brings that same sense of style to the beach community she makes a second home.
Clothing as relaxed as the time you spend here.
Orange Beach draws tens of thousands to our sugar white beaches as soon as the sun warms our emerald green water. But it’s also a town that sends hundreds of children to school in the morning. Friends meet for lunch at the same dock-side restaurants that splash into national travel magazines. Kids throw castnets for bait fish on Wolf Bay. Dads clean up boats for weekend picnics to Robinson Island. Our mission: creating a style just as authentic as the community itself.